It doesn’t matter that Google is the employer where most media/marcoms professionals want to work or that Richard Branson is the leader most want to work for. The interesting fact revealed by the IPSOS employee engagement survey commissioned by Aspire Global Network is that following the recession although most people have received a pay rise, it is not going to retain them – it is a hygiene factor only.
The survey shows that when looking at the key drivers that retain staff there is not enough being done to fully utilise the skills of employees or given them a clear idea of how they can develop their careers. As a result 30% are actively looking to move job now, regardless of whether they received a pay rise. If employers want to retain their talent they are going to have to look seriously at a whole range of factors that engage their people – pay is just one and clearly not THE one. For a summary of the survey results please email
paul@aspireglobalnetwork.com .
